Free small ice creams will be served on Sept. 4 at Herrell’s Ice Cream in Northampton in celebration of the Jewish New Year.
Free small ice creams will be served on Sept. 4 at Herrell’s Ice Cream in Northampton in celebration of the Jewish New Year. Credit: Staff Photo/Dan Little

Herrell’s Ice Cream has thought up a tasty way to ring in the Jewish New Year.

On Tuesday, Sept. 4 from 4:30 to 5 p.m., bring your shofar to Herrell’s at 8 Old South St. in Northampton and receive a free small ice cream.

According to a Herrell’s press release, the event, called The Great Shofar Blast, begins outside. Participants will teach each other to blow the shofar — a ram’s horn trumpet that is traditionally sounded at Rosh Hashanah and Yom Kippur — and hear inspirational teachings about the instrument. The event concludes with ice cream inside.

The event is a collaboration between Herrell’s and Chabad Northampton. For more information, call 413-586-9700.