GREENFIELD — Informed by the results of a community survey, Just Roots farm is exploring the possibility of building a new barn.
The survey, which was sent out on April 22 and received 81 responses, states that a new barn on the Glenbrook Drive property could be “the landing space for many already-existing Just Roots programs, as well as activities that we have yet to even imagine.”
Director of Farm Operations Meryl LaTronica believes the people of Greenfield are interested in “a place where connection can happen.” This could come in the form of educational opportunities, a warmer and brighter space, and a place that can be rented by organizations and individuals for gatherings. Overall, she said, the 81 survey responses indicate that Franklin County residents want a place that would improve their quality of life.
However, LaTronica was quick to downplay the prospect of the barn coming to fruition any time soon. She noted that funding the project is complicated, and that Just Roots is simply “in a discovery phase” regarding the concept.
Nevertheless, Just Roots has plans for what to do with the barn, should it be built, LaTronica said. Ideally, the barn would house office space, a farm stand where CSA distribution would happen, and a community space for gatherings and workshops.
In addition, Just Roots plans to improve the produce washing and packing area of its existing barn, as well as install new flooring and lighting, thanks to funding from a Food Security Infrastructure Grant.
Regarding the hiring of a new executive director for Just Roots, LaTronica said the organization hopes to make an offer later this summer. Since the departure of longtime Executive Director Jessica O’Neill, Just Roots has been led on an interim basis by Cathy Wirth, a longtime Massachusetts food system advocate who works remotely from her home in North Carolina.
“It’s been an exciting and invigorating process,” LaTronica said, “and I’m looking forward to getting new leadership in place.”