Cookies made by Victoria Tubbs of Victory Confections.
Cookies made by Victoria Tubbs of Victory Confections. Credit: STAFF PHOTO/PAUL FRANZ

GREENFIELD — Victoria Tubbs started her baking career at a young age, winning metals for her yeast bread at the Berrien County Youth Fair near her hometown in southwest Michigan. Decades later, she found herself in Greenfield using plants from her backyard to add a unique flair to her home baking business.

At Victory Confections, people can order freshly baked homemade cookies, cupcakes and cakes for all occasions directly from a Greenfield resident. Some of the flavors she has made include lilac, forsythia, and tahini and marshmallow cookies.

Although she was a nurse for several years, Tubbs decided to change careers and became a trained pastry chef, first working in a bakery at Tabor Hill Winery in Michigan. The start of her own business in Greenfield comes after several years off during the pandemic and to raise children.

Tubbs explained she comes from a farm-to-table culture, and she brings that specialty to her original recipes. She found herself moving to western Massachusetts from Michigan in 2015 for her husband’s job, and quickly loved her new home due to the agriculture-based economy that is similar to where she is from.

Victory Confections is slowly growing by word of mouth. She sells her baked goods at Alchemy of Avalon at 10 Miles St., as well as at Greenfield Community Television and Greenspace CoWork events. She also connects with catering opportunities when people try her products at the businesses she works with.

“The business is growing because I keep the product good and I keep showing up,” Tubbs said.

Her small home bakery is the first step in a long-term goal to open a “vending machine park” in Greenfield. Inspired by models in Germany and Japan, she hopes to create a cupcake vending machine featuring her own baked goods and work with other businesses and farms to create a plaza of vending machines near the highway that people can visit at any time of day or night to purchase all types of products.

Currently, Tubbs is working with the Franklin County Community Development Corporation and the Franklin County Fairgrounds to kickstart her idea. She hopes the vending machines will get people interested in Greenfield, and draw people downtown to see what else is offered.

“Every cupcake I sell is going toward the vending machine dream,” she said.

While the business continues to expand, Tubbs said she is excited about the city of Greenfield and how helpful businesses have been to realizing her goals. She said as long as you are willing to open yourself up in Franklin County, others are willing to help you.

“I am trying to bake the world a better place,” Tubbs said. “Starting a business in Greenfield seems like the way to do it.”

For more information about Victory Confections, contact Tubbs at 269-369-9692 (call or text) or victorygardensandguidance@gmail.com.

Reach Bella Levavi at 413-930-4579 or blevavi@recorder.com.