Greenfield licensing board requiring designated smoking area at 2025 Extravaganja

University of Massachusetts Amherst Cannabis Education Coalition President Blake Weiss appears before the Greenfield Board of License Commissioners on Tuesday to discuss plans for the upcoming Extravaganja event. STAFF PHOTO/ANTHONY CAMMALLERI
Published: 01-23-2025 12:29 PM |
GREENFIELD — The city’s Board of License Commissioners approved an entertainment license for the annual Extravaganja, a cannabis-themed event planned for the Franklin County Fairgrounds on April 19, under the condition that organizers create a designated smoking area.
The University of Massachusetts Amherst Cannabis Education Coalition has organized the non-age-restricted event at the fairgrounds on or close to the marijuana holiday 420, or April 20, for the last two renditions of its longstanding tradition. The first-ever Extravaganja was held in 1991 on Amherst’s town common and the event moved to other Pioneer Valley locations over the years.
Cannabis Education Coalition President Blake Weiss said the event, which does not sell cannabis but instead focuses on cannabis education and activism, has never confined smoking to an age-restricted area and has never faced any issues or complaints from law enforcement.
“We’ve historically left the event open to all ages, but truthfully, the majority of our crowd that comes is in the 18-plus age group from the college,” Weiss explained. “We do have activists and speakers come in. This year especially, we’re really trying to emphasize that and integrate that more into our event.”
Greenfield Police Lt. Jason Haskins spoke at Tuesday’s meeting to confirm that Extravaganja has not caused any significant problems in Greenfield in previous years. He noted that the coalition features vendors with Cannabis Control Commission licenses and has always been organized professionally.
“We had one issue the first year with just a lost guest, so to speak, and that was reconciled,” Haskins said. “We have never had an issue with this particular event.”
The Board of License Commissioners’ vote, however, came after it voted to approve a license for a July 4 celebration at the Franklin County Fairgrounds organized by Destiny Klein, owner of the local event company Greenmind Fair & Share LLC.
Greenmind Fair & Share LLC rebranded to drop its association with cannabis in August following allegations that vendors sold psychedelic mushrooms, ketamine and illegal cannabis edibles at last year’s Fourth of July event.
Article continues after...
Yesterday's Most Read Articles






Appearing before the board on Tuesday, Klein said this year’s Independence Day celebration will be advertised as a family-friendly event, but would still allow cannabis use in designated smoking areas for adults ages 21 and older.
“I think it’s important that we maintain the same standards for every [cannabis] event,” Chief of Staff Erin Anhalt said, discussing the Cannabis Education Coalition’s permit. “Destiny has a 21-and-up area. I think that would be appropriate for this event as well.”
Noting that the age at which you can recreationally consume cannabis in Massachusetts is 21, and 18 for medical marijuana users, Haskins added that it would be “virtually impossible” to enforce underage smoking laws without a designated space.
“It’s a private event, so they don’t have restrictions. They could allow smoking everywhere,” Haskins said. “The problem is, it would be nearly impossible for you to really regulate 18-year-olds. You’re not going to go around checking 18-year-olds’ IDs for their medical marijuana cards. I highly doubt your security is doing that.”
Anthony Cammalleri can be reached at acammalleri@recorder.com or 413-930-4429.